Another year for the books at vcita! Each year, we work to listen, adapt, and provide solutions to small business needs and desires with the goal of empowering SMBs to be digitally efficient in mind.
In 2024, we launched a brand new CRM, AI assistance, and many other features that helped users better connect with their customers. This year, among others, we implemented updates that incrementally streamlined processes and enhanced SMB brand perception and online presence.
Ready to dive in? Read the list of the top features you have to know.
Get smarter from the second you log in

Our dashboard has been completely reimagined to give you peace of mind and quick access to the full picture of your business. Want to see your recent sales? Dashboard. Understand what’s on the calendar for the day? Dashboard. Reach out to clients quickly? It’s all in the new dashboard (plus a few extras).
This is our way of ensuring users have a centralized business overview and can make smarter decisions from the get go by saving time on searching for answers about their business’ health.
Stop sweating missed calls
What happens when your phone rings while you’re with another client? Sometimes you pick up, disrupting the flow of work. Sometimes you let it go to voicemail and risk losing the lead. And sometimes you don’t know which way to go, causing your focus to scatter.
vcita’s AI Receptionist, powered by PickMyCall makes that all a thing of the past. It’s a human-like answering service that picks up calls when the business is unavailable and directs callers to the information they’re looking for.
Here’s what it can do:
- Respond to inquiries about your business’ location, hours of operation, services, pricing, and more.
- Send scheduling links to callers looking to book an appointment.
- Record and relay messages in your CRM.
- Summarize the call, including suggestions for follow up.
Consumers demand answers right away. With our AI Receptionist, they get them.
Get more done without actually doing more

There are a lot of tedious tasks SMBs do on a daily basis that are a true waste of time for the team, but not for the business, resulting in unnecessary added stress. Sending estimates and scheduling appointments, for example, are crucial to your business’ success, but taking them off your plates will allow you to focus on more strategic tasks, like reexamining your pricing.
We released BizAI, vcita’s AI Agent, 2 years ago and have been reshaping and adapting it ever since. This year, aside from providing business advice and drafting content, we added estimate generation and scheduling suggestions. That means BizAI creates accurate estimates and suggests the best slot for appointments, based on messages with clients.
All you have to do is approve and send, saving you precious time without compromising business integrity or professionalism.
No more flipping through your calendar

“Let me call you back, I need to check my schedule”, is an all too familiar phrase for service-based SMB owners. Since you juggle your entire business, it makes sense that you wouldn’t know exactly when you’re free to meet with a client next.
Luckily, vcita’s new Next Available Time Slot feature immediately highlights the most suitable upcoming slot in your calendar, making a call back unnecessary as it takes a second.
This feature is especially useful for businesses with staff members, or even those who have someone assisting with scheduling.
Turn operational chaos into calm

Small businesses already have a difficult time managing bookings, last-minute cancellations, and no shows, so it seems like managing their services, equipment, rooms, and other resources is just adding fuel to the fires they’re constantly trying to put out.
vcita’s platform allows you to seamlessly manage your business resources by assigning them to specific services so they get reserved automatically when someone books. These can be rooms, gear, spaces, etc., giving you an easy at-a-glance view of what’s available so nothing gets over or double booked.
The Resources feature also gives you the control to limit availability for in-demand resources or services to prevent booking blunders.
Boost your brand’s credibility

Most consumers (over 90%) check online reviews before choosing a business, making reviews a need-to-have, not a nice-to-have.
In 2025, we released a new Reviews feature that automatically requests reviews from customers after their appointment, relieving busy business owners from the awkward task of asking. This feature also enables you to publish reviews to Google and Facebook in just a click, sharing the positive feedback and encouraging more business.
Saying goodbye to 2025
We’re closing the door on 2025 with a bright smile and a positive look ahead into 2026. We’re proud of our accomplishments this year, as they’ve helped many SMBs like yours succeed, and we’re excited for the great updates we’ve planned for the upcoming year.
Wishing all SMBs a prosperous 2026 with less stress and more wins.