VCITA JOBS

Tel Aviv, IL

Product Marketing Manager

Tel Aviv, IL

Description

We're looking for a Product Marketing rockstar with experience in creating winning GTM strategies and transforming product features into compelling stories.

#LI-Hybrid

Full Description

As a Product Marketing manager at vcita, you'll be involved in some of the company's most strategic (and exciting!) projects, work with many stakeholders from across the company, and make a significant impact.

If you are an analytical thinker who feels comfortable working with numbers, but also love building stories and messaging, this opportunity is for you!

Responsibilities

  • Full ownership over vcita's product-to-market release cycle: work closely with PMs on defining a go-to-market strategy for new product releases, including pricing & packaging, as well as launch campaigns & communication to users and partners.
  • Be a product storyteller: craft messaging to support vcita's existing and new product features, to be shared & presented to internal teams and partners.
  • Lead competitive analysis: build, implement, and maintain a competitive analysis process and serve as an internal source of knowledge in this area. 
  • Be a bridge between the Marketing and product teams: help our content managers, designers, and campaign managers stay true to our product story & value proposition.


Requirements

  • 5+ years of experience in SaaS marketing.
  • Familiarity with competitive analysis best practices.
  • Strong project management skills, ability to juggle projects and interfaces.
  • EXCELLENT communication skills: speaking, writing, and presenting in English. 
  • A team player: experience working with Product & Marketing teams, and serving as the go-to person for your area of expertise. 
  • Familiarity with the small business market (SMBs / SMEs) - a strong advantage
  • Experience in defining pricing & packaging strategies of products & features at a SaaS company - advantage


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